“The Natural Way” is a brisk rocker from Feelium, a duo from Malmö, Sweden. Perky vocals and spirited guitar flourishes comprise the first verse, a catching section, though it’s the chorus where the track really shines. The arrival of synths at the 40-second mark signals a new, melodic bounce that coincides with greater variety in the vocals. Following is a hook – “what is wrong with me and you?” – that reminds of Super Furry Animals’ colorful psych-pop. “The Natural Way” is abundant with memorable hooks and engaging transitions, cementing Feelium as hook-savvy songwriters worth following.
Per the project, the track is “a fuck off to my x-partners persistent preaching about polygamy as the ”natural” way of life cried out on top of a ’90s guitar pop jam.”
Photo by Emma Watson
“The Natural Way” and other memorable tracks from this month can also be streamed on the updating Obscure Sound’s ‘Best of March 2019’ Spotify playlist.