Apache Rose – “Tiny Love”


Moscow-based rockers Apache Rockers show a fun, no-frills vein of rock with confident vocals and escalating hooks. “Tiny Love” is heavy on infectious vocal repetition, emphasized during the “get it,” chorus. The “my tiny love is not good enough,” touts charisma in its organ injections, distortion guitar washes, and funk-laden rhythms. A soaring guitar solo also succeeds just past the two-minute mark. The band aptly describes this track as “an aggressive (in a good way), feel-good song about failure and perseverance.” Fans of straight-shooting rock heavy on hooks and vocal-led charisma are likely to enjoy “Tiny Love.”

The band is led by the songwriting of Ilya Novokhatskiy, who elaborates more on the track and band’s creative process below, from an interview with Gig Radar:

“We always write the music first and then the lyrics. That way the music provides the emotional fuel for lyric-writing. And often words just come out of my mouth being driven my the song. The first lines of Tiny Love are “My tiny love is not loud enough” is actually a reference to Soundgarden’s song Loud Love and the Stone Temple Pilots album ‘Tiny Music’. That’s the 90s channeling through me.

And having blurted out that phrase the whole song concept came together. It’s a song about being angry and frustrated that you and your efforts are not enough, but you still hang in there and bet everything on your performance.”

“Tiny Love” and other memorable tracks released in October 2019 can be streamed on Obscure Sound’s ‘Best of October 2019’ Spotify playlist.

Mike Mineo

I'm the founder/editor of Obscure Sound, which was formed in 2006. Previously, I wrote for PopMatters and Stylus Magazine.

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