The background world – “Why”

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Described by the band as “a song about the bipolar nature of emotions,” “Why” is a melodic new single from Swedish act The background world. The seven-piece was originally formed in 2017 by Martin Platan (lead guitarist, co-songwriter) and Hanna Leijon (lead singer, co-songwriter).

Jangling guitars and mellow keys lead a comfortable introduction, easing into vocals that admit a feeling of helplessness. “Why” quickly ascends from the shrugging chorus, with synth-laden charm injecting during the head-spinning. The “I’ve been forgotten,” bridge plays with darker intrigue, playing as a consuming bridge into the spirited chorus. “I’m head over heels,” the vocals call out here, concocting a replay-inducing fervency in its hooky unveiling.

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This and other tracks featured this month can be streamed on the updating Obscure Sound’s ‘Best of October 2022’ Spotify playlist.

The track is also featured in the genre-based, best-of Spotify compilation Emerging Indie Rock.

Mike Mineo

I'm the founder/editor of Obscure Sound, which was formed in 2006. Previously, I wrote for PopMatters and Stylus Magazine. Want to submit your music? Check out our Submissions Page. For full PR campaigns -- personalized outreach to hundreds of blogs and playlist curators -- see my Music PR Services.

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