Brooklyn-based artist Empty Pinata artfully balances satire and sincerity on new single “TikTok Girl.” Drawing from his own coming-of-age experiences, the track fuses mellow bedroom-pop textures with a psychedelic haziness, exploring youth, desire, and digital disconnection — especially poignant in this technology-driven age.
Also known for his eccentric visual style and drawing of inspirations from both cinema and comedy, the artist — formerly a director and artist developer — channels memorable insight into music that feels both intimate and ironic, reflecting a generation caught between sincere connection and clout-minded performance.
Lush guitar jangles and slight percussion swell with hypnotic entrancement as “TikTok Girl” gets underway. The vocals unveil with a soaring declaration, that “this is not a song for the TikTok girl, with her eyes in the cloud and her head down low.” The “fades away” remarking thereafter sends chills amidst the setting of a lit-up phone screen mesmerizing the titular character at night.
There’s a sense of yearning as the vocals admit “you’re all that I’m thinking about” — resonating as pop-up sound effects and a reference to “things that we do just for clout” further bolster the modern technological edge, where social media obsession can override human interaction. “TikTok Girl” is an enveloping, melodic success from Empty Pinata.
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This and other tracks featured this month can be streamed on the updating Obscure Sound’s ‘Emerging Singles’ Spotify playlist.
We discovered this release via MusoSoup.
