George Styles – “How Will I Ever Know”

George Styles‘ recent track “How Will I Ever Know” marks a creative reunion 25 years in the making, bringing Styles back together with former bandmate and drummer Tommy Street. Joined by bassist Jeff Gilman, the trio channels their instant chemistry into a hard-hitting alternative rock track shaped by serendipity, perseverance, and an inner creative force. “I was just sitting there, with the track half done, kinda lost on where to go with it next,” Styles shares of the track’s spontaneous process. “Then, all of the sudden, I get a message from Tommy Street.”

A moody trickling of guitar melds with lyricism remarking on a “good night’s sleep” and pervasive “darkness,” firmly establishing a nocturnal sense of soul-searching. “I will rise, from the ocean blue,” the vocal delivery gathers atmospheric momentum, taking hold during the “how will I ever know?” refrain thereafter. Dream-state perspectives follow, gradually building to a riveting final minute that enthralls in its expanse of rhythmic precision and expressive emotion.

“I’ve been waiting so long here, and nothing has changed,” Styles laments during the soaring uptick, now bolstered by pulsing guitar distortion and sturdy percussion. The lyrical depiction of ongoing anticipation pairs excellently with this more expressive rock aura, which builds artfully and cohesively from the first two minutes, where a late-night introspection captivates. “How Will I Ever Know” is a standout track from George Styles, who shows a clear talent for dynamic structural builds and moody rock atmospherics.

This and other tracks featured this month can be streamed on the updating Obscure Sound’s ‘Emerging Singles’ Spotify playlist.

Mike Mineo

I'm the founder/editor of Obscure Sound, which was formed in 2006. Previously, I wrote for PopMatters and Stylus Magazine. Want to submit your music? Check out our Submissions Page. For full PR campaigns -- personalized outreach to hundreds of blogs and playlist curators -- see my Music PR Services.

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