Obscure Sound has been an independent voice in indie music since February 2006 — featured in the New York Times, The Guardian, and BBC Radio 1. Our readers are engaged, genre-curious music fans aged 18–32 across the US, UK, and beyond. To inquire about advertising, email [email protected].
By the Numbers
65K+
Monthly
Unique Readers
Unique Readers
200K+
Monthly
Impressions
Impressions
20
Years
Online
Online
13K+
Posts
Indexed
Indexed
Audience
Top Countries
United States
49%
United Kingdom
13%
Canada
6%
Germany
4%
France
4%
Australia
3%
Japan
2%
Demographics
Primary age range
18–32
English-speaking
~74%
Primary interests
Indie, Alt, Electronic
Active Spotify users
High intent
Genres covered
50+ categories
Who Advertises Here
Record Labels
Music Distributors
Streaming Platforms
Music Gear & Equipment
Music Production Tools
Venues & Promoters
Music Schools & Courses
PR & Promo Services
Artist Merchandise
As Seen In
Obscure Sound has been cited and featured by some of the most respected names in music journalism and mainstream media — lending credibility that extends to every advertiser on the site.
New York Times
Boston Globe
The Guardian
The Independent
The Observer (UK)
Wired
BBC Radio 1
Stereogum
New York Magazine
Toronto Star
Refinery29
VH1 Best Week Ever
Aziz Ansari's Blog
Get Started
Reach 65,000+ monthly
indie music fans
Email Mike directly to discuss placement options, rates, and availability. Please include your budget or desired format and he'll get back to you promptly.
[email protected]Include your ad dimensions, format, desired placement, and duration.
