Mega Emotion – “Laura”

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Norwich trio Mega Emotion showcase an anthemic electro-pop fervor on new track “Laura,” a byproduct of their #FromMEtoYou project, where the band recorded personal tracks for the first 50 people to buy their EP tape release. It’s a fun idea, somewhat similar to what Momus dd with Stars Forever.

The Laura who purchased the EP tape release is likely to be satisfied with this success of a track, touting sleek production and instantaneous melodic appeal. Per the band, “Laura” is about “love, lust and dreaming of a future together. It’s about the girl at school who never really knew how you felt, about unrequited love, and still burning inside. It’s forever remembering the ghosts of a moment and the warmth of a smile.”

The track’s “more I see you,” hook works nicely within the midst of synths, guitars, and pulsating percussion — with Mega Emotion’s take on an electro-minded wall of sound succeeding decisively.

The band continues to find success, their debut BRAINS winning Steve Lamacq’s Roundtable on BBC 6 Music — with demo material being praised by BBC Introducing and DJs like John Kennedy, Mark Radcliffe, Tom Robinson, Tom Ravenscroft, and Nemone.

The trio recorded their debut album, tentatively titled MOVE, M0THERF*CKER in Norfolk at Sickroom Studios and are hoping to release it next year.

“Laura” and other memorable tracks from this month can also be streamed on the updating Obscure Sound’s ‘Best of November 2018’ Spotify playlist.

The track is also featured in the genre-based, best-of Spotify compilation Catchy Electro and Synth-Pop.

Mike Mineo

I'm the founder/editor of Obscure Sound, which was formed in 2006. Previously, I wrote for PopMatters and Stylus Magazine.

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